Archive for April, 2009

17 Ways to Ramp Up Profits – Write Like You Talk

Write Like You Talk…

I’ve been getting some great feedback on my 17 Point Checklist for getting your direct mail message read. This week I want to tell you about one that is one of my favourites… the 5th Point which is dear to my heart.


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17 Ways to Ramp Up Profits – What’s In It For Me?

Hope you’re bearing with me, as I give you my valuable 17 Point Checklist to getting your client’s and prospect’s attention… This is the same checklist that I myself use before I send out any direct mailing material.


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17 Ways to Ramp Up Profits – Getting Your Prospect’s Attention With Your Headline!

Your headline must be meaningful, specific and urge the reader to read on…

I’m back again this week ranting about my 17 Point Checklist to getting your client’s and prospect’s attention… This is the same checklist that I myself use before I send out any direct mailing material.


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17 Ways to Ramp Up Profits – Getting Your Letter Opened!

Some say the era of direct marketing is over, but those are some who are missing out on the big slice of the cake that direct marketing provides.


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