By the way, what I am about to say is going to upset a few people and fly in the face of today’s conventional wisdom…
You see, God forbid, I am going to suggest to you that you should circumvent search on Google.
And instead, find ways to use other media.
Of course, I am not saying don’t use the online media…
What I am saying is be agnostic and use ALL MEDIA that is appropriate to your ideal prospect.
After all, when you are depended upon any one media, you don’t really have a business… you have a promotion which could be destroyed overnight if you lost use of that media for one reason or another.
Take Google for example…
They own the sandpit, they make up the rules because you are trying to play in their sandpit.
The last time I saw a number, Google was valued at something like $600 Billion, so why the heck shouldn’t they make up the rules?
Anyway, read on to discover how to have a Media Breakthrough in your business that circumvents your dependency with Google.